17-20 October @ Locarno, Switzerland

For the first time in almost four years, the FIAT/IFTA World Conference returns to Europe as an in-person event, in the beautiful lake-side Swiss town of Locarno. Memnon is proud once again to be sponsoring the conference, as it tackles the question of the increasing influence and importance of AI, while also asking if over-reliance on this technology actually presents a threat to archives.

The conference will dissect the media-tech-content crossroads and explore the touchpoints and tensions between creativity, curatorship, sustainability and disinformation. Does the focus on AI mean that we risk missing the wider picture? Or is AI essential to the long-term survival of media archives?

Memnon’s Head of Global Sales, Catherine Laferrière-Vitali, will be in attendance at the conference. You can get in touch with her using the button below to arrange to meet at the conference – or find her on the Memnon booth in the bronze sponsors zone between conference sessions.